{"id":26141,"date":"2022-09-15T08:41:45","date_gmt":"2022-09-15T08:41:45","guid":{"rendered":"https:\/\/www.towebornottoweb.com\/reseaux-sociaux-internationaux\/audit-et-strategie-des-medias-sociaux\/"},"modified":"2026-08-05T17:31:22","modified_gmt":"2026-08-05T17:31:22","slug":"audit-et-strategie-des-medias-sociaux","status":"publish","type":"page","link":"https:\/\/towebornottoweb.com\/fr\/reseaux-sociaux-internationaux\/audit-et-strategie-des-medias-sociaux\/","title":{"rendered":"Audit Et Strat\u00e9gie des M\u00e9dias Sociaux"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"26141\" class=\"elementor elementor-26141 elementor-23897\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7caeb0f elementor-section-full_width elementor-section-height-full your-hero-section-selector elementor-section-height-default elementor-section-items-middle wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"7caeb0f\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-352c788\" data-id=\"352c788\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f03f697 elementor-widget-mobile__width-inherit elementor-widget elementor-widget-heading\" data-id=\"f03f697\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-xxl\"><span style=\"background-color: #2D92C7\">Audit Et Strat\u00e9gie des M\u00e9dias Sociaux <\/span><\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f66355 elementor-align-center elementor-hidden-mobile elementor-widget elementor-widget-button\" data-id=\"6f66355\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#banner-id\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Voir plus<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0180f73 elementor-section-content-middle elementor-section-full_width elementor-section-stretched elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"0180f73\" data-element_type=\"section\" data-e-type=\"section\" id=\"banner-id\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c49aa26\" data-id=\"c49aa26\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5082b92 elementor-widget elementor-widget-heading\" data-id=\"5082b92\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-xl\"><i>Exploitez la puissance des m\u00e9dias sociaux pour d\u00e9velopper votre entreprise \u00e0 l\u2019export.<\/i><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d732db9 elementor-section-full_width elementor-section-stretched elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"d732db9\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d46fba9\" data-id=\"d46fba9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8b48731 elementor-widget elementor-widget-text-editor\" data-id=\"8b48731\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Les m\u00e9dias sociaux ont modifi\u00e9 l\u2019exp\u00e9rience client dans le monde entier. Ils ne sont plus de simples plateformes de partage de nouvelles ou d\u2019\u00e9v\u00e9nements entre amis et avec la famille. <span style=\"font-weight: 400;\">Aujourd\u2019hui, ils servent aussi de sources d\u2019informations, de recommandations et m\u00eame de comparateurs de prix<\/span>. De plus en plus de gens se tournent vers les r\u00e9seaux sociaux pour acheter des produits et des services !<\/p><p><span style=\"font-weight: 400;\">Ces nouvelles <\/span><span style=\"font-weight: 400;\">pratiques engendrent des interactions plus rapides et plus directes <\/span><span style=\"font-weight: 400;\">entre les utilisateurs et les entreprises, offrant <\/span><span style=\"font-weight: 400;\">ainsi de nouvelles opportunit\u00e9s pour se d\u00e9velopper \u00e0 l\u2019international<\/span><span style=\"font-weight: 400;\">.<\/span><\/p><p>Mais <span style=\"font-weight: 400;\">Quels hashtags utiliser ? Quel ton adopter ? Quel type de contenu privil\u00e9gier ?<\/span><\/p><p>Soyez pr\u00eats <span style=\"font-weight: 400;\">\u00e0 capter l\u2019attention de votre audience mondiale et \u00e0 interagir avec elle <\/span>sur un tout autre niveau !<br \/>ToWebOrNotToWeb peut aider votre entreprise et votre marque \u00e0 d\u00e9velopper une communaut\u00e9 internationale sur le march\u00e9 export. Gr\u00e2ce \u00e0 nos outils, nous analysons votre performance sur les r\u00e9seaux sociaux, vos objectifs internationaux et tous les facteurs cl\u00e9s pour construire <span style=\"font-weight: 400;\">une strat\u00e9gie de communication optimale<\/span><span style=\"font-weight: 400;\">. <\/span><\/p><p>Pour ce faire, nous analysons d\u2019abord la port\u00e9e et l\u2019engagement de vos pages actuelles et vos publications, en les comparant \u00e0 celles de vos concurrents directs. Nous allons ensuite identifier les principaux r\u00e9seaux sociaux de votre secteur d\u2019activit\u00e9 dans vos march\u00e9s \u00e9trangers, \u00e9tudier comment votre public les utilise et identifier les meilleures pratiques en termes de community management, style du contenu et fr\u00e9quence de publication, afin d\u2019atteindre vos objectifs \u00e0 l\u2019export.<\/p><p>Nous offrons trois niveaux d\u2019audit et strat\u00e9gie des r\u00e9seaux sociaux \u00e0 l\u2019international :<\/p><p>Le premier niveau concerne les march\u00e9s europ\u00e9ens,<br \/>Le deuxi\u00e8me niveau concerne l\u2019Europe et l\u2019Am\u00e9rique,<br \/>Le troisi\u00e8me niveau concerne le p\u00e9rim\u00e8tre global.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-784d36c e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"784d36c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7afdc97f elementor-widget elementor-widget-html\" data-id=\"7afdc97f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script>\r\ndocument.addEventListener(\"DOMContentLoaded\", function() {\r\n    function initForm() {\r\n        var emailInput = document.querySelector('.my-custom-form-wrapper input[type=\"email\"]');\r\n        var hiddenFields = document.getElementById(\"sib-hidden-fields\");\r\n\r\n        if (emailInput && hiddenFields) {\r\n            function showFields() {\r\n                if (hiddenFields.style.display === \"none\") {\r\n                    hiddenFields.style.display = \"block\";\r\n                }\r\n            }\r\n            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elementor-widget__width-initial elementor-widget elementor-widget-elementskit-heading\" data-id=\"54d72279\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"elementskit-heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" ><div class=\"ekit-heading elementskit-section-title-wraper text_left   ekit_heading_tablet-   ekit_heading_mobile-\"><h2 class=\"ekit-heading--title elementskit-section-title \">Un projet en t\u00eate ou int\u00e9ress\u00e9 par nos <span>services <\/span> ?<\/h2>\t\t\t\t<div class='ekit-heading__description'>\n\t\t\t\t\t<p>Contactez-nous d\u00e8s aujourd'hui pour b\u00e9n\u00e9ficier d'un premier \u00e9change (ou d'un audit offert) sans engagement.<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-19c6ddd0 elementor-widget elementor-widget-shortcode\" data-id=\"19c6ddd0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">                    <script type=\"text\/javascript\">\n                        var onloadSibCallback = function () {\n                            jQuery('.g-recaptcha').each(function (index, el) {\n                                grecaptcha.render(el, {\n                                    'sitekey': jQuery(el).attr('data-sitekey')\n                                });\n                            });\n                        };\n                    <\/script>\n\t\t\t\t\t                <script src=\"https:\/\/www.google.com\/recaptcha\/api.js?onload=onloadSibCallback&render=explicit\" async defer><\/script>\n\t\t\t\t\n\t\t\t<form id=\"sib_signup_form_3\" method=\"post\" class=\"sib_signup_form\">\n\t\t\t\t<div class=\"sib_loader\" style=\"display:none;\"><img\n\t\t\t\t\t\t\tsrc=\"https:\/\/towebornottoweb.com\/wp-includes\/images\/spinner.gif\" alt=\"loader\"><\/div>\n\t\t\t\t<input type=\"hidden\" name=\"sib_form_action\" value=\"subscribe_form_submit\">\n\t\t\t\t<input type=\"hidden\" name=\"sib_form_id\" value=\"3\">\n                <input type=\"hidden\" name=\"sib_form_alert_notice\" value=\"Please fill out this field\">\n                <input type=\"hidden\" name=\"sib_form_invalid_email_notice\" value=\"Your email address is invalid\">\n                <input type=\"hidden\" name=\"sib_security\" value=\"948290e9a3\">\n\t\t\t\t<div class=\"sib_signup_box_inside_3\">\n\t\t\t\t\t<div style=\"\/*display:none*\/\" class=\"sib_msg_disp\">\n\t\t\t\t\t<\/div>\n                    \t\t\t\t\t<div class=\"my-custom-form-wrapper\">\r\n\r\n    <!-- Champ Email (Toujours visible) -->\r\n    <div class=\"field-email\">\r\n        <label>E-mail *<\/label>\r\n        <input type=\"email\" name=\"email\" required=\"required\" placeholder=\"ex : jean@exemple.com\">\r\n    <\/div>\r\n\r\n    <!-- Reste du formulaire (Cach\u00e9 au d\u00e9part) -->\r\n    <div id=\"sib-hidden-fields\" style=\"display: none\">\r\n\r\n        <div class=\"field-group\">\r\n            <label>Pr\u00e9nom *<\/label>\r\n            <input type=\"text\" name=\"FIRSTNAME\" required=\"required\" placeholder=\"Votre pr\u00e9nom\">\r\n        <\/div>\r\n\r\n        <div class=\"field-group\">\r\n            <label>Nom *<\/label>\r\n            <input type=\"text\" name=\"LASTNAME\" required=\"required\" placeholder=\"Votre nom\">\r\n        <\/div>\r\n\r\n        <div class=\"field-group\">\r\n            <label>Soci\u00e9t\u00e9 *<\/label>\r\n            <input type=\"text\" name=\"COMPANY\" required=\"required\" placeholder=\"Nom de votre soci\u00e9t\u00e9\">\r\n        <\/div>\r\n\r\n        <div class=\"field-group\">\r\n            <label>Site Web *<\/label>\r\n            <input type=\"url\" name=\"WEBSITE\" required=\"required\" placeholder=\"https:\/\/votre-site.com\">\r\n        <\/div>\r\n\r\n        <div class=\"field-group\">\r\n            <label>Message<\/label>\r\n            <textarea name=\"MESSAGE\" rows=\"4\"><\/textarea>\r\n        <\/div>\r\n\r\n        <!-- RGPD -->\r\n        <div class=\"field-group terms\">\r\n            <label class=\"sib-checkbox-label\">\r\n                <input type=\"checkbox\" name=\"terms\" required=\"required\"> \r\n                <span>J'accepte les <a href=\"https:\/\/towebornottoweb.com\/fr\/politique-de-confidentialite\/\" target=\"_blank\">conditions g\u00e9n\u00e9rales et la politique de confidentialit\u00e9<\/a>.<\/span>\r\n            <\/label>\r\n        <\/div>\r\n\r\n        <!-- Captcha &amp; Submit -->\r\n        <div id=\"sib_captcha\" class=\"g-recaptcha\" data-sitekey=\"6Lc2KXMtAAAAAI-TU1r_m0a9AsTyN5B8gGMb7hl6\"><\/div>\r\n\r\n        <div class=\"field-group submit\">\r\n            <input type=\"submit\" class=\"sib-default-btn\" value=\"Envoyer\">\r\n        <\/div>\r\n\r\n    <\/div>\r\n\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t<\/form>\n\t\t\t<style>\n\t\t\t\t\/* Container principal verrouill\u00e9 *\/ .my-custom-form-wrapper { width: 100% !important; box-sizing: border-box !important; } \/* Tous les champs de saisie (inputs et textarea) *\/ .my-custom-form-wrapper input[type=&quot;email&quot;], .my-custom-form-wrapper input[type=&quot;text&quot;], .my-custom-form-wrapper input[type=&quot;url&quot;], .my-custom-form-wrapper textarea { width: 100% !important; max-width: 100% !important; box-sizing: border-box !important; padding: 14px 18px !important; border: 1px solid #ffffff !important; border-radius: 8px !important; background-color: #ffffff !important; color: #2d3748 !important; font-size: 15px !important; margin-top: 6px !important; margin-bottom: 16px !important; display: block !important; } \/* Labels en blanc *\/ .my-custom-form-wrapper label { color: #ffffff !important; font-weight: 600 !important; font-size: 14px !important; display: block !important; } \/* Bouton turquoise *\/ .my-custom-form-wrapper input[type=&quot;submit&quot;] { background-color: #2DB6C4 !important; color: #ffffff !important; border: none !important; border-radius: 8px !important; padding: 14px 28px !important; font-weight: 700 !important; font-size: 16px !important; width: 100% !important; cursor: pointer !important; margin-top: 10px !important; } .my-custom-form-wrapper input[type=&quot;submit&quot;]:hover { background-color: #249ca7 !important; }form#sib_signup_form_3 p.sib-alert-message {\n    padding: 6px 12px;\n    margin-bottom: 20px;\n    border: 1px solid transparent;\n    border-radius: 4px;\n    -webkit-box-sizing: border-box;\n    -moz-box-sizing: border-box;\n    box-sizing: border-box;\n}\nform#sib_signup_form_3 p.sib-alert-message-error {\n    background-color: #f2dede;\n    border-color: #ebccd1;\n    color: #a94442;\n}\nform#sib_signup_form_3 p.sib-alert-message-success {\n    background-color: #dff0d8;\n    border-color: #d6e9c6;\n    color: #3c763d;\n}\nform#sib_signup_form_3 p.sib-alert-message-warning {\n    background-color: #fcf8e3;\n    border-color: #faebcc;\n    color: #8a6d3b;\n}\n\t\t\t<\/style>\n\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-778a1e7 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"778a1e7\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7a94658\" data-id=\"7a94658\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-03ab141 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"03ab141\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e43f033 elementor-widget elementor-widget-heading\" data-id=\"e43f033\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-xl\">Vous aimerez peut-\u00eatre aussi...<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fc60651 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no\" data-id=\"fc60651\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-6e0d7a0\" data-id=\"6e0d7a0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8195822 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"8195822\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.towebornottoweb.com\/fr\/reseaux-sociaux-internationaux\/creation-de-contenu-pour-les-reseaux-sociaux\/\" tabindex=\"-1\"><img fetchpriority=\"high\" decoding=\"async\" width=\"924\" height=\"615\" src=\"https:\/\/towebornottoweb.com\/wp-content\/uploads\/2018\/05\/social-content-e1662479417165.jpg\" class=\"attachment-full size-full wp-image-14693\" alt=\"CONTENT CREATION FOR SOCIAL NETWORK\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h5 class=\"elementor-image-box-title\"><a 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data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Audit Et Strat\u00e9gie des M\u00e9dias Sociaux Voir plus Exploitez la puissance des m\u00e9dias sociaux pour d\u00e9velopper votre entreprise \u00e0 l\u2019export. Les m\u00e9dias sociaux ont modifi\u00e9 l\u2019exp\u00e9rience client dans le monde entier. Ils ne sont plus de simples plateformes de partage de nouvelles ou d\u2019\u00e9v\u00e9nements entre amis et avec la famille. Aujourd\u2019hui, ils servent aussi de sources d\u2019informations, de recommandations et m\u00eame de comparateurs de prix. De plus en plus de gens se tournent vers les r\u00e9seaux sociaux pour acheter des produits et des services ! Ces nouvelles pratiques engendrent des interactions plus rapides et plus directes entre les utilisateurs et les entreprises, offrant ainsi de nouvelles opportunit\u00e9s pour se d\u00e9velopper \u00e0 l\u2019international. Mais Quels hashtags utiliser ? Quel ton adopter ? Quel type de contenu privil\u00e9gier ? Soyez pr\u00eats \u00e0 capter l\u2019attention de votre audience mondiale et \u00e0 interagir avec elle sur un tout autre niveau !ToWebOrNotToWeb peut aider votre entreprise et votre marque \u00e0 d\u00e9velopper une communaut\u00e9 internationale sur le march\u00e9 export. Gr\u00e2ce \u00e0 nos outils, nous analysons votre performance sur les r\u00e9seaux sociaux, vos objectifs internationaux et tous les facteurs cl\u00e9s pour construire une strat\u00e9gie de communication optimale. Pour ce faire, nous analysons d\u2019abord la port\u00e9e et l\u2019engagement de vos pages actuelles et vos publications, en les comparant \u00e0 celles de vos concurrents directs. Nous allons ensuite identifier les principaux r\u00e9seaux sociaux de votre secteur d\u2019activit\u00e9 dans vos march\u00e9s \u00e9trangers, \u00e9tudier comment votre public les utilise et identifier les meilleures pratiques en termes de community management, style du contenu et fr\u00e9quence de publication, afin d\u2019atteindre vos objectifs \u00e0 l\u2019export. Nous offrons trois niveaux d\u2019audit et strat\u00e9gie des r\u00e9seaux sociaux \u00e0 l\u2019international : Le premier niveau concerne les march\u00e9s europ\u00e9ens,Le deuxi\u00e8me niveau concerne l\u2019Europe et l\u2019Am\u00e9rique,Le troisi\u00e8me niveau concerne le p\u00e9rim\u00e8tre global. Un projet en t\u00eate ou int\u00e9ress\u00e9 par nos services ? Contactez-nous d\u00e8s aujourd&rsquo;hui pour b\u00e9n\u00e9ficier d&rsquo;un premier \u00e9change (ou d&rsquo;un audit offert) sans engagement. Vous aimerez peut-\u00eatre aussi&#8230; Cr\u00e9ation de Contenu Pour les R\u00e9seaux Sociaux Gestion des Publicit\u00e9s Sur les R\u00e9seaux Sociaux Analytics des M\u00e9dias Sociaux Internationaux Pages de M\u00e9dias Sociaux \u00e0 l&rsquo;Export Community Management International<\/p>\n","protected":false},"author":30,"featured_media":32893,"parent":25813,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-26141","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/towebornottoweb.com\/fr\/wp-json\/wp\/v2\/pages\/26141","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/towebornottoweb.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/towebornottoweb.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/towebornottoweb.com\/fr\/wp-json\/wp\/v2\/users\/30"}],"replies":[{"embeddable":true,"href":"https:\/\/towebornottoweb.com\/fr\/wp-json\/wp\/v2\/comments?post=26141"}],"version-history":[{"count":17,"href":"https:\/\/towebornottoweb.com\/fr\/wp-json\/wp\/v2\/pages\/26141\/revisions"}],"predecessor-version":[{"id":49624,"href":"https:\/\/towebornottoweb.com\/fr\/wp-json\/wp\/v2\/pages\/26141\/revisions\/49624"}],"up":[{"embeddable":true,"href":"https:\/\/towebornottoweb.com\/fr\/wp-json\/wp\/v2\/pages\/25813"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/towebornottoweb.com\/fr\/wp-json\/wp\/v2\/media\/32893"}],"wp:attachment":[{"href":"https:\/\/towebornottoweb.com\/fr\/wp-json\/wp\/v2\/media?parent=26141"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}